ArtElevate is a pioneering initiative within the European cultural landscape, supported by the Creative Europe program. It champions the artistic expression of artists with intellectual disabilities, providing a digital platform for learning, collaboration, and recognition. More than just a gallery, ArtElevate is a dynamic space that blends mentorship, creativity, and inclusivity, ensuring that diverse voices are represented in the cultural sector.
By integrating aesthetic innovation, sustainability, and accessibility, the project aligns with the New European Bauhaus movement and supports the European Green Deal through reduced physical travel and digital exhibitions.
Logo is designed with simplicity and meaning. The outlined shape forms an abstract “A,” symbolising ART and structure. The bold, layered purple shape subtly reveals an “E,” representing ELEVATE, while its book-like form signifies learning and growth.
This design reflects ArtElevate’s modern approach, where geometric precision meets artistic expression. Clean shapes and negative space highlight our commitment to accessibility and digital innovation, making art more inclusive. The contrast between open and filled forms creates a sense of balance, combining guidance with freedom and support with independence, just as ArtElevate empowers artists to shape their own creative journeys.
The main logo is supported by a system of subcategory logos, each representing different aspects of the brand while maintaining a cohesive visual identity. These secondary logos can be used in promotional materials by blending shapes, colors, and media to create a dynamic yet unified look. Each design adapts seamlessly to various contexts, ensuring consistency across digital and print platforms. On the website, these logos also function as a set of patterns, reinforcing the brand’s presence while adding depth and visual interest to the overall design.